Comment on How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows

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glimse@lemmy.world ⁨5⁩ ⁨days⁩ ago

Shill has primarily been used as an insult for the past 50 years in the way I’m defining it here. I don’t believe you’ve never heard it used to mean that.

one who acts as a decoy (as for a pitchman or gambler)

Literally on that same page.

a person who poses as a customer in order to decoy others into participating, as at a gambling house, auction, confidence game, etc.

www.dictionary.com/browse/shill

a person who publicizes or praises something or someone for reasons of self-interest, personal profit, or friendship or loyalty

www.dictionary.com/browse/shill

someone who helps another person to persuade people to buy something, especially by pretending to be a satisfied customer

dictionary.cambridge.org/us/dictionary/…/shill?q=…

shill n informal, US (person planted to lure customers)

www.wordreference.com/es/translation.asp?tranword…

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