Like, why not? The article says:
“And this is exactly why Google wants to use digital fingerprinting: It is way more powerful than cookie-based tracking, and it can’t be blocked for instance by switching to a privacy-first browser.”
If I use Firefox and Firefox doesn’t send anything to the website, then how is it fingerprinting me?
I get that if you use Android (which is normally tied to Google), you’re still subject to see it on Google websites, but how will it work otherwise?
ZeroGravitas@lemm.ee 1 year ago
Sure, but look at it this way. Fingerprints are benefiting the advertisers, and their purpose is to better target ads. Well I say fingerprint the hell out of everything, but I’ll make sure no ads get through. If we all do that, what’s the added value of fingerprinting then?
original_reader@lemm.ee 1 year ago
Sure. You can still be profiled, though. That can open doors for discrimination or other unsavory agendas. One also loses a measure of anonymity. Users don’t clearly see how and know that they are tracked, meaning there’s a loss of transparency.
It’s not just about ads.
ZeroGravitas@lemm.ee 1 year ago
No argument from me. But we’re talking about a byproduct of a commercial endeavour, without financial gain there would be less reason to do it in the first place.
If nothing else, at least they make less money and I have a better experience online.