I tried one in the store. It’s an amazing experience, the augmented reality is done very well.
The problem is I don’t think there’s any content for it. If it could play 3D movies or games or something, that might be a reason to buy it. But for right now as far as I can tell the main reason to have one is to view 3D photos from an iPhone in actual 3D. And I’m sorry but that’s just not worth $3,500.

The other issue is the competition. Quest 3 is very close in terms of technology, not quite as good but close, and it’s 7x cheaper with a hell of a lot more content available.

Make it $1500 and release enough content that there’s a reason to buy it, and it’ll sell.