I just went cold turkey because I can’t/won’t watch content with ads, and already felt the cost of our streaming services was too much for what we get out of it.

What I’ve found myself doing is if I do buy from Amazon and it’s below the free shipping amount, I try and buy from a marketplace seller who ships themselves for free. Often this ends up matching the Prime price, but it’s buried further down the result because it doesn’t have Prime shipping. Or I buy the same product via eBay, which is mostly cheaper. But main thing is, I’ve found I just buy less. Like A LOT less. As a family we’d often get 3 or 4 Amazon deliveries a week. That’s not been replaced with orders from other retailers. It’s almost as if having Prime encourages you to buy stuff you maybe don’t need!