Better content.
Mastodon is full of keyboard activism and news. Finding content for/from normies is not that easy and is usually ignored (0 retoots or so).
Bluesky has normie content along news and is still pretty left-leaning, a couple of artists/creators have an account there.
Finding porn/hentai is also easier than in mastodon (and you don’t have to check every detail of the servers to know if it’s allowed).
Tl;dr: Bluesky requires no mental effort to create an account and has normie content.
Carighan@lemmy.world 2 days ago
No I mean it seems to work better as an alternative. Quite a few smaller companies, content creators and so on I want to see enws from are on there, so it somehow seems to work better for them. 🤷♀️