I mean they’re not wrong. Nobody in business gives a crap about anyone other than Google for reviews and correct business info. If you don’t show up in Google, you may as well not exist.
Comment on Yelp files lawsuit against Google
Grimy@lemmy.world 2 months ago
For those that cannot access it:
New York (CNN) — Yelp filed an antitrust lawsuit against Google on Wednesday, alleging Google used its monopoly to dominate local search and advertising markets.
A federal judge’s ruling that Google violated US antitrust law with its search business earlier in August paved the way for the lawsuit by Yelp, another major tech company that allows users to write reviews of local businesses. Yelp has long raised grievances with Google’s search dominance, saying in the complaint Google had stymied Yelp’s reach since rejecting the tech giant’s offer to buy the platform.
“Our case is about Google, the largest information gatekeeper in existence, putting its heavy thumb on the scale to stifle competition and keep consumers within its own walled garden,” Yelp said in an online blog post on Wednesday.
The staggering defeat for Google in the US District Court of the District of Columbia had the potential to reshape how millions of Americans get their information online. Wednesday’s Yelp lawsuit was one of the first steps taken since US District Judge Amit Mehta called Google a “monopolist” in the opinion.
“Yelp’s claims are not new. Similar claims were thrown out years ago by the FTC (Federal Trade Commission), and recently by the judge in the DOJ’s (Department of Justice’s) case. On the other aspects of the decision to which Yelp refers, we are appealing. Google will vigorously defend against Yelp’s meritless claims,” a Google spokesperson said in a statement Wednesday.
CNN has reached out to Google for comment.
The Wednesday lawsuit, filed in federal court in San Francisco, alleges that Google manipulates results to promote its own local search offerings when a customer searches for such results on Google. That allows Google to unfairly outperform its rivals, Yelp said.
That means when a user searches up a local restaurant, Google allegedly uses its monopoly power to serve them any and all information – from directions to hours to reviews – meaning people don’t have to click on a single outside source such as Yelp.
Yelp isn’t the only specialized search provider. Sites like travel provider Expedia, job and employer reviewer Glassdoor and real estate site Zillow were described in the complaint as threats to Google “on a level playing field.”
“In other words, Google abuses its monopoly power in general search to keep users within Google’s owned ecosystem and prevents them from going to rival sites,” the statement said.
Yelp claims Google does this because the quality of reviews on Yelp and other services is better. Yelp cited an FTC report that said 32% of reviews on Google have no text, while review text is always required on its own platform.
“Google, which was late to market in this respect, has never been able to develop a high-quality local search service to rival that of Yelp and other local search platforms,” the 66-page complaint said.
Google has historically spent billions on exclusive contracts to become the world’s default search engine – allowing it to stomp on any sort of rival from Bing, DuckDuckGo, to even more specialized platforms like Yelp.
Specifically, Google’s exclusive deals with Apple and other key players in the mobile ecosystem were anticompetitive, Mehta wrote in the opinion from earlier this month. Mehta wrote that Google has also charged high prices in search advertising that reflect its monopoly power in search.
The court earlier in August did not find that Google has a monopoly in search ads. But Yelp, which also sells local search advertising, is arguing that Google’s monopoly entices local advertising to depend on Google. This allows Google to charge these businesses higher fees.
Google said in a statement then that it plans to appeal the decision, and that Mehta’s opinion recognized Google as the internet’s best search engine — an argument the company had made in court as the reason consumers preferred Google over the competition.
In the lawsuit, Yelp said Google’s actions hurt its business by lowering its traffic, reducing advertising revenues and raising Yelp’s own costs.
Yelp is seeking monetary damages and an “injunction prohibiting Google from continuing to engage in the anticompetitive practices.”
CNN’s Clare Duffy and Brian Fung contributed to this report.
This story has been updated with additional context and developments.
The-CNN-Wire
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QuarterSwede@lemmy.world 2 months ago
bobs_monkey@lemm.ee 2 months ago
I don’t know about that, I run an electrical contracting business with zero listings on Google/Yelp/etc or any real advertising for that matter, and I do just fine via word of mouth.
dubyakay@lemmy.ca 2 months ago
Very high demand trade. Same as roofing, plumbing. Edge case.
bobs_monkey@lemm.ee 2 months ago
Eh I kinda figured as much. I also live in a small town, so most of us kind of know what’s what and where. I could see that being tricky in a larger city.
Shdwdrgn@mander.xyz 2 months ago
That’s a curious way to spin “a bunch of con artists who built a business by hacking people’s computers and sending out emails in those people’s names”.
AlphaOmega@lemmy.world 2 months ago
Yeah didn’t Yelp get in trouble for blackmailing businesses?
cygnus@lemmy.ca 2 months ago
It’s literally an extortion racket. I’ve seen it first-hand.
Shdwdrgn@mander.xyz 2 months ago
There’s definitely been a lot of talk about the whole “pay us and we can make that bad review from someone who wasn’t your customer just go away.” Some say that never actually happened, and yet I was IT support for a small business who contacted Yelp to find out why non-customers were allowed to leave bad reviews and they were directly told that for a fee those reviews would be removed.
Sorry, I just realized I crossed up my evil businesses. Yelp did the whole protection-racket thing, it was LinkedIn that hacked people’s computers and keep sending out emails in their customer’s names (“I heard about this great company, you should check them out…”).