I remembered this older article just recently - it outlines Nintendo’s attempts to market the GameCube in America, with Kyle Mercury (who worked with Nintendo during the console’s lifespan) shining some light on some of their inner workings at the time. Among other tidbits, he claims that he recommended that he recommended Nintendo focus on Resident Evil 4 during a meeting with then-new hire Reggie Fils-Aime and that Nintendo began to feel spite for their own audience near the end of the era (“they felt as if they were being betrayed by the gamers they created,” additionally figuring that they didn’t need to appeal to their hardcore fans because they’d buy their games no matter what).
"The Struggles of Marketing GameCube" (from 2013)
Submitted 1 year ago by Rockafeller@preserve.games to gamehistory@preserve.games
PlayHistory@preserve.games 1 year ago
This is a classic article. Some really good research.