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TikTok and online games driving surge in Defence Force recruitment

⁨1⁩ ⁨like⁩

Submitted ⁨⁨1⁩ ⁨day⁩ ago⁩ by ⁨Davriellelouna@lemmy.world⁩ to ⁨australia@aussie.zone⁩

https://www.abc.net.au/news/2025-08-03/social-media-gaming-advertising-help-bolstering-defence-recruits/105602334

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Comments

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  • Tenderizer@aussie.zone ⁨19⁩ ⁨hours⁩ ago

    I would never join the ADF, not just because I use adblock. Joining the Australian military is joining the American military in all it’s war crimes.

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  • TokamakSandwich@aussie.zone ⁨23⁩ ⁨hours⁩ ago

    “Australian Defence Force full-time personnel levels have had their biggest single-year increase in 15 years.

    The government attributes the success to targeted career advertising on social media and in online games.”

    Headline is a bit misleading, should really have had “Advertising in” at the start.

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