Even if they did, so what? We should not then recognise positive decisions?

If we don’t allow companies and people to make any mistakes, for fear of being forever scorned, then we’ll end up with either unprogressive risk averse companies that cannot compete against their peers, or a host of good companies that go bankrupt from the slightest misstep.

Personally I’m glad companies such as proton exist, and are prepared to take risks, as they are currently our best hope against the likes of Google and Meta.