QD-OLED was what finally got me to upgrade from my old Plasma TV a couple years ago. My only regret was not waiting a few months longer to get the really good sales on the S95B. I’m now buying a QD-OLED monitor for my computer because I like the TV so much.

My space is pretty bright (floor to ceiling west facing windows to the side of my TV) and it is mostly fine, even in the afternoon when I get direct sunlight with only some lighly diffusing blinds. You are better off blocking as much light as possible no matter the TV you have though as dark areas will reflect the surroundings on every glossy TV.