Marketing is a big money drain for a lot of games too. Cyberpunk 2077 and GTA V are two games with marketing budgets big enough to finance a dozen other games. I guess a new title like cyberpunk would need more marketing (still not $142 million worth of marketing) but GTA was already a well established franchise that probably didn’t need as much marketing as it had.

Even games like call of duty and assassins creed which have a core fan base that can expect a new game on a regular basis don’t need to market as much as they do.