They don’t want people to innovate. Innovation is a buzzword that they use to market themselves as something other than parasites.

Most companies want to safely follow market trends to suck away large profit margin with minimal payout to workers. If they make a product that doesn’t work, they just assert that it does and that the customer is wrong.

That’s also why they intentionally quiet fire seniors like in the article. They don’t give a fuck about quality or innovation. They want the cheapest labor possible while hiking service/product pricing.

They don’t want employees to be happy. They want them to be cheap and exploitable.

That is literally the base form of businesses in capitalism.