I ditched chrome (chromium + google propriety spyware) some years ago in favor of Brave browser (chromium + Brave stuff). It was a decent user experience but Brave also does some shady stuff, which you can google easily if interested.
Last year, google poisoned chromium with DRM stuff. They rolled back the changes after a few months but the damage was already done. I, and many others, jumped ship to Firefox and other non-chromium based browsers. Firefox isn’t perfect, but it’s an excellent browser. I’m sticking with it for the foreseeable future. And absolutely use uBlock Origin. Between that and proton VPN features, I don’t see ads anymore. It’s fantastic.