Yes, it is. It may not be interesting to you, but it is (as others said) noteworthy when a company bucks the trend of the industry.

This type of story is business journalism — it’s not world news or politics, but it’s still news. And the article isn’t as rosy as the headline — they are still upcharging for the HiFi service if you used the DJ Plus feature (no idea what this is, I don’t use Tidal), and they’re axing military and first responder discounts.