EU always escalate slowly. Eventually it enforces though (e.g., USB-C, GDPR).

Given the companies are almost all US based and US historically have been very defensive of their businesses (not only in IT) this seems a pretty reasonable approach for avoiding diplomacy escalations.

IMO DMA will be fully enforced in 3-4 years (and collecting some Billions here and there in the process). First in line for the few initial billions: Meta and Microsoft. We’ll see what comes next