Microsoft doesn’t have loyalty? They have practical market dominance. I say this as a Linux user but ain’t no way Microsoft can do anything to drive away their user base. If their users buy a laptop and find half their software doesn’t run on it or runs sh*ttily due to emulation, I’m pretty sure they’ll blame the laptop manufacturers before Microsoft or demand the laptops have a x86 variant and even that’s a long way before moving to another os.