The added transparency only increases sales because people will buy cars knowing that listed price is what they are going to pay for gasoline.
The added transparency only increases sales because people will buy cars knowing that listed price is what they are going to pay for gasoline.
ericisshort@lemmy.world 1 year ago
It seems quite the stretch to think people would buy more cars because tax is included in the price of gasoline. Please provide some data that substantiates your theory.
uis@lemmy.world 1 year ago
In what shop would you go? In one that charges listed price or one that charges more?
ericisshort@lemmy.world 1 year ago
Most people would go to the one with the cheaper posted price but with hidden fees than the one with the more expensive all inclusive price. Market data shows this tactic works, and the fact of the matter is that people are consistently fooled into paying higher prices because of hidden fees.
Why else would most companies consistently hide fees rather than be transparent unless it positively affects their bottom line?