Dan Gopal, chief commercial officer, PRS for Music said: "Our members create music that enhances experiences and PRS exists to protect the value of their work with integrity, transparency, and fairness. Legal proceedings are not a step we take lightly, but when a business’s actions undermine those principles, we have a duty to act.

tl;dr they’re after the money.

This outfit is doing RIAA moves and surely annoying as those IP litigators whose business is to let loose bots and flag anything with a DMCA that remotely smacks of what they define as piracy.