Because it looks like candy. It feels like jelly. It’s individually wrapped in clear plastic, just like candy

Now, imagine someone leaves one of those on the counter, or in a random drawer. That’s where loose candy lives.

So of course other people, who maybe don’t do laundry and don’t often see tide pods, are going to go “oh, look, candy!”

And then they call poison control as they retch and the cells in the mouth turn to soap, and they get added to the statistics