I’m trying to understand your point, but I’m a little lost here.
Do you mean the way the public reacted to their ad?
Or the way they capitulated to that reaction?
I mean: Yes racism and sexism are pervasive in our society, but using Ben and Jerry’s as an example; they do heavy marketing tactics toward LGBTQ but they are also an ally.
Well, the example of bud light is they made their can rainbow color, while the LGBT community was like “hell yeah!” They lost almost all their hillbilly south customer base.
SolidShake@lemmy.world 2 days ago
Not while racism and sexism exists unfortunately
Crikeste@lemm.ee 2 days ago
I’m trying to understand your point, but I’m a little lost here.
Do you mean the way the public reacted to their ad?
Or the way they capitulated to that reaction?
I mean: Yes racism and sexism are pervasive in our society, but using Ben and Jerry’s as an example; they do heavy marketing tactics toward LGBTQ but they are also an ally.
Does them utilizing that make them bad?
SolidShake@lemmy.world 2 days ago
Well, the example of bud light is they made their can rainbow color, while the LGBT community was like “hell yeah!” They lost almost all their hillbilly south customer base.